Melissa Adams Earns Top 5 GIFT Paper and Will be Featured in Public Relations Journal

MeIn February, Melissa Adams won one of the top five papers for the Great Ideas For Teaching (GIFT) teaching presentations and competition. Adams’ submission “Social Media Policy Assignment,” has been accepted for presentation in the Public Relations Division at the Association for Education in Journalism and Mass Communication (AEJMC) Conference

The GIFT (Great Ideas for Teaching) competition was expanded for AEJMC 2017 to include a high-density session for tested, innovative classroom assignments. The top five assignments are featured as briefs in The Journal of Public Relations Education.

Melissa’s assignment “Social Media Policy” was developed for her Com 498 Advanced Topics in Public Relations course offered here at NCSU in Fall 2015. The assignment required students to work with a local nonprofit, small business, or campus organization to create a policy. Several of the client organizations actually implemented their student’s policy. These included student organizations, two nonprofits, and two small businesses (where students were employed).

Students noted in instructor feedback that this assignment was very useful as it gave them an opportunity to develop “real world” experience and a document they could use as both a portfolio piece and a professional writing sample.


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